Publish at May 15 2023 Updated May 15 2023

Avatar Psychology for Designers

To define digital and non-digital avatars and identify how they are applicable in everyday life

This course covers the latest and greatest psychological research on avatars and is relevant to current and future designers of any medium that includes user self-representations (e.g., video games, virtual worlds, robots, automobiles, social media, etc.). By taking this course, you will be able to define digital and non-digital avatars and identify how they are applicable in everyday life. You will be able to differentiate between the types of relationships people have with their avatars and motivations for using avatars that are more or less similar to the self.

The course will help you discern the importance different avatar attributes (e.g., gender, race/ethnicity, attractiveness, personality, humanity, body type, hair, controllability) and avoid common harmful stereotypes in your designs. Finally, you will gain the ability to design avatars that harness their psychological power to influence users toward specific (hopefully non-evil) outcomes, even beyond avatar use.


  • Week 1 - Avastart Here! : Introduction to the course, avatars, and attributes of avatars
  • Week 2 - Connections to Avatars : How do players connect with their avatars? How do players explore their identity through their avatar?
  • Week 3 - Gender, Race, and Other Traits : An avatar's physical features, including their race or gender, can feed into stereotypes or unfortunate implications. How can we design avatars to avoid common pitfalls?
  • Week 4 - Got any Change? Effects of Avatars : How do avatars influence their users even after the context of avatar use? How can you, as a designer, harness this power (for good, not evil)?

To enroll, click here

Image : Vinson Tan ( 楊 祖 武 ) / Pixabay

Learn more about this training


See more trainings from this institution


  • Aliases and avatars


Montain View

View profile

Access exclusive services for free

Subscribe and receive newsletters on:

  • The lessons
  • The learning resources
  • The file of the week
  • The events
  • The technologies

In addition, index your favorite resources in your own folders and find your history of consultation.

Subscribe to the newsletter
Superprof: the platform to find the best private tutors  in the United States.

Add to my playlists

Create a playlist

Receive our news by email

Every day, stay informed about digital learning in all its forms. Great ideas and resources. Take advantage, it's free!