Why is this type of old-fashioned music so popular online?
If you've spent any time at all on YouTube, it's quite possible that you've seen this cartoon image (close to the Japanese style) of a young girl concentrating on a job with headphones on, occasionally looking out the window at her lounging cat. All with an important note: "lo-fi". If you've listened to this channel, you'll have noticed the sound of various songs that are as if muffled, slowed down or sped up, giving a feeling of relaxation.
This is what motivates the "lo-fi" movement, which sees itself as the opposite of "hi-fi", a counterculture to modern mixes of different genres. Incidentally, this protest movement didn't start with the Internet. Artists from grunge to hip-hop were quick to adopt this "more authentic", less studio-based sound quality as a way of denouncing standardization. Today, this has become even easier, thanks to sound editing and editing tools that are very easy to learn and use.
As a result, many Internet users love "lo-fi" because it makes them feel relaxed, like they're listening to distant tunes, and so on. Studies have even shown that this type of music can improve concentration and reduce stress. A nostalgic approach that serves an online broadcasting giant like YouTube well, as it seeks to gain a foothold in the presentation of live online broadcasts.
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